How to Add Periscope On Air Button in WordPress

If you're looking to engage your online audience with interactive video content, you've likely heard about Periscope. A live streaming app that has gained immense popularity, Periscope allows users to broadcast and share live video with their followers. Integrating Periscope’s ‘On Air’ button into your WordPress site can significantly enhance user experience and drive engagement. This article will guide you through the process of adding the Periscope 'On Air' button to your WordPress site.

By following the steps laid out in this article, you’ll understand not only how to implement this feature but also its relevance in today’s online environment. With a focus on clarity and practical tips tailored for beginners and intermediates, this guide aims to empower you to attract and engage your website visitors effectively.

Understanding Periscope and Its Importance

Before we dive into the tutorial, let's unpack what Periscope is and why adding an ‘On Air’ button on your WordPress site matters for your brand.

What is Periscope?

Periscope is an application designed for live video streaming directly from smartphones or tablets. It enables users to broadcast their experiences live and interact with viewers in real-time via comments and hearts. Here are some notable features:

• Live Broadcasting: Share spontaneous moments with your audience.
• Real-Time Interaction: Engage with your viewers as they comment.
• Global Reach: Tap into a vast network of viewers around the globe.

Why Add the Periscope Button to Your Site?

• Increased Engagement: Viewers can join your live sessions easily, increasing interaction and retention time on your site.
• Grow Your Audience: By making it easy for your website visitors to access your live streams, you can broaden your follower base.
• Enhanced Experience: Offering real-time content keeps your audience engaged, resulting in potential conversions and loyalty.

Requirements Before You Start

To successfully add the Periscope ‘On Air’ button on your WordPress site, you'll need to ensure you have a few prerequisites in place:

• A WordPress Account: Make sure you have administrative access to your WordPress site.
• Periscope Account: Set up a Periscope account to start broadcasting.
• Access to Your Theme Editor: You’ll need to add custom code to your WordPress site.

Backup Your Site

Always create a backup of your site before making any changes. This ensures you can revert back if something goes wrong.

Steps to Add the Periscope On Air Button to WordPress

Now that the groundwork is laid, let’s go through the process step-by-step.

Step 1: Get Your Periscope Broadcast Link

To display the ‘On Air’ button, you need your unique broadcast link:

1. Open your Periscope app and start a live broadcast.
2. Once live, note the broadcast link provided by Periscope.

Step 2: Access Your WordPress Admin Dashboard

Log into your WordPress admin dashboard:

1. Navigate to Appearance > Widgets, or Appearance > Edit if you are editing the theme.

Step 3: Adding the Button Code

Next, you'll need to add the HTML code for the button. You can do this in a widget or directly in the theme:

1. Copy the following HTML code:

<a href='YOUR_BROADCAST_LINK' target='_blank'> <button style='background-color:#FF3F35;color:white;padding:10px 15px;border:none;border-radius:5px;font-size:16px;'>Watch Us Live on Periscope</button> </a>

Replace YOUR_BROADCAST_LINK with the link you obtained from Periscope.

Step 4: Customize Your Button (Optional)

You can modify the button's styles in the code to better fit your site's design, such as colors, padding, and font size.

Step 5: Save Changes and Test

Once you've added the code:

1. Click on Save.
2. Visit your website to ensure the button appears correctly and leads to your Periscope broadcast.

Tips for Promoting Your Live Stream

Now that you have the button set up, why not maximize its visibility and effectiveness? Here are some actionable tips:

• Announce Ahead: Use social media and newsletters to inform your audience about upcoming live streams.
• Regular Schedule: Establish a consistent schedule for your broadcasts to help viewers anticipate your streams.
• Engage with Comments: Reap the benefits of live comments. Read and respond during your broadcast for higher interaction.

Example

A successful influencer, for instance, regularly uses the Periscope ‘On Air’ button on their blog to discuss the latest trends, resulting in higher follower counts and three times more engagement than previous static content alone.

Integrating Stream with Other Tools

Maximizing your Periscope experience can also involve using additional tools:

• Zapier: Connect Periscope with other platforms to automate tasks.
• Canva: Create eye-catching graphics to promote your live sessions.
• Hootsuite: Schedule reminders for your live broadcasts on various platforms.

Adding the Periscope ‘On Air’ button to your WordPress site is an effective way to increase visibility and engagement with your audience. With the simple steps outlined above, you can create an inviting button that encourages your visitors to join you live.

Remember, engaging with your audience through live content can spell the difference between a static website and a dynamic platform where interaction thrives. Implement these strategies today, and don’t hesitate to share your comments or stories on how live streaming has changed your approach to connecting with your audiences.

Ready to take the leap? Get started by setting up your Periscope account and install that button today!